What does a website for a care service or practice cost?
Prices for practice and care websites range from €500 to well over €20,000. The difference is rarely design and almost always the scope of strategy, content and technology.
What actually drives the price
Not the number of pages, but four factors: who writes the copy, how much strategy happens beforehand, which systems get connected, and who is accountable afterwards. A site with client-supplied copy costs a fraction of one whose content has to be developed from scratch.
Three realistic scenarios
Self-built with a website builder, €0–500: works if someone on the team has time and taste. Typical follow-up costs: poor load times, no local visibility, GDPR gaps.
Solid agency site, €3,000–7,500: custom design, six to ten pages, copy developed together, technical and local SEO, GDPR-compliant setup, training.
Growth project, €7,500–15,000: additionally content strategy, guide articles, a careers section, appointment booking or CRM integration, campaigns and continuous optimisation.
Almost everyone forgets the running costs
Hosting and domain sit in the low tens of euros per month. Add maintenance, updates and security patches. Cut those line items and you pay for them later through a hacked site or a rebuild.
A note on licensing: open-source systems such as Umbraco or WordPress charge no fee per editor. On commercial per-seat platforms this can become the single largest cost over several years.
How to spot an offer that is too cheap
No conversation about audience and goals. No statement about who writes the copy. Nothing about load time, accessibility or data protection. No handover of credentials. And the classic: a fixed price before anyone knows the scope.
How to budget sensibly
Work backwards. What is one additional enquiry per month worth? For a care service with long-term client relationships a website often pays for itself through a handful of extra clients per year. For a practice, through the relief at the front desk.